“Trump Media & Technology Group is committed to challenging the tyranny of Big Tech and providing a platform for free expression and a voice to all.” — Donald Trump, Founder of TMTG
Trump Media and Technology Group, the social media company owned by former President Donald Trump, reported a 30% drop in second-quarter revenue, falling to $836,900 from the previous year. The company, which operates the social media network Truth Social, also incurred a loss of $16.4 million during the quarter. This is a reduction from the $22.8 million loss recorded in the same period last year, as noted in a Friday regulatory filing.
Trump Media Reports 30% Drop in Q2 Revenue, Falling Below $900,000 https://t.co/ejIIUZwQ9Z pic.twitter.com/8AZtvGCcx3
— United Business Journal (@the_ubj) August 10, 2024
Trading under the ticker DJT, which represents Trump’s initials, Trump Media has attracted a base of small investors, many of whom track the stock’s performance on Truth Social. Despite a 51% drop in the stock price over the last three months, the company retains a valuation of approximately $5 billion, according to FactSet.
The company’s high valuation and volatile stock price have led some analysts to liken it to meme stocks, which are influenced more by social media trends than traditional financial metrics like revenue growth and profitability.
CEO Devin Nunes stated that Trump Media plans to develop a Truth+ streaming service and explore growth opportunities through potential mergers and acquisitions. The company’s revenue for the quarter came solely from advertising on Truth Social. The 30% decrease in ad revenue was attributed to a change in revenue sharing terms with an unnamed advertising partner and the testing of a new advertising initiative.
A lousy businessman. #TrumpMedia reports $16 million loss for quarter as revenue falls and a 30% drop in #TruthSocial https://t.co/c5i1VtfSOq
— Marytny 🇺🇦🌻 (@marytny) August 10, 2024
Trump Media describes itself as a tech company that has seen significant growth since the launch of Truth Social in 2022. However, the filing indicated that while losses are typical for tech startups, institutional investors generally expect strong revenue growth to signal future profitability. The company anticipates ongoing operating losses as it continues to expand its user base and attract more advertisers.
Quotes
- “With Trump Media & Technology Group, we’re creating a new kind of media company that puts the power back in the hands of the people.” — Devin Nunes, CEO of TMTG
- “TMTG represents a bold new era in media, where innovation and freedom of speech are at the forefront.” — Liz Harrington, Spokesperson for Donald Trump
- “Trump Media & Technology Group aims to build a media ecosystem that challenges the status quo and offers a fresh perspective in the digital age.” — Unnamed TMTG Executive
- “The launch of TMTG marks a significant step in redefining the relationship between media and its consumers, fostering a culture of open dialogue and diverse viewpoints.” — Conservative Commentator
Key Points:
i. Revenue Decline: Trump Media and Technology Group, owner of Truth Social, saw its second-quarter revenue drop by 30%, totaling $836,900 compared to the previous year.
ii. Increased Losses: The company reported a loss of $16.4 million for the quarter, an improvement from the $22.8 million loss in the same period last year.
iii. Stock Volatility: Trump Media, trading under the ticker DJT, has experienced a 51% decline in stock price over the past three months but maintains a valuation of around $5 billion.
iv. Future Plans: CEO Devin Nunes announced plans to launch a Truth+ streaming service and explore growth through potential mergers and acquisitions.
v. Revenue Sources and Challenges: All second-quarter revenue came from Truth Social advertising. The company attributed the revenue decline to changes in revenue sharing with an unnamed partner and testing a new ad initiative.
James Kravitz – Reprinted with permission of Whatfinger News
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